About

As an Art Director with a creative's heart, I value strong concepts backed by powerful visuals. I'm a collaborative idea machine who thrives on turning chaos into clever, human-focused work that makes brands feel alive.

My journey began with drawing and color, but my true passion is storytelling. This now drives my exploration of AI, design, video editing, and creative experimentation.

As a New Yorker, I'm immersed in everything from sports and pop culture to the art of the meme. I'm a resilient, curious, and joyful creator, inspired by the challenge of making something from nothing.

EXPERIENCE

2023-Current

Jr. Art Director
One Horizon

2022-2023

Media Planning Assistant Horizon Media

  • Assist senior art directors in the creation and execution of visual concepts for advertising campaigns.

  • Develop and design layouts, graphics, and visuals for digital and print media, ensuring brand consistency.

  • Collaborate with copywriters, designers, and marketing teams to produce cohesive and engaging content.

  • Participate in brainstorming sessions to generate innovative ideas and creative solutions.

  • Manage multiple design projects from conception to completion, adhering to deadlines and budget constraints.

  • Prepare and present design proposals to clients and stakeholders, incorporating feedback to refine and improve concepts.

  • Assisted in the development of media plans that align with client goals and budgets.

  • Conducted thorough market research to identify target audiences and optimal media platforms.

  • Analyzed campaign performance data to provide actionable insights and recommendations.

  • Coordinated with media vendors to secure placements and negotiate rates.

  • Managed multiple projects simultaneously, ensuring timely delivery and adherence to deadlines.

  • Supported the creation of client presentations and reports, showcasing campaign effectiveness and ROI.

Awards

2024

Telly Award: Silver 
General-Food & Beverage
Status Quo has got to GoGo for GoGo squeeZ

Telly Award: Silver 
General-Culture & Lifestyle
Status Quo has got to GoGo for GoGo squeeZ 

Telly Award: Bronze 
Campaign-Culture & Lifestyle
Happy CollectionZ for GoGo squeeZ 

Telly Award: Bronze 
Campaign-Food & Beverage
Happy CollectionZ for GoGo squeeZ 

Education

2017-2021

Virginia Tech Dual Degree:

Bachelor of Fine Arts and Bachelor of Science in Multimedia Journalism

Bachelor of  Fine Arts with a focus in creative video editing, animation, and photography.

Bachelor of Science with a focus in storytelling, communication strategies, production, and online journalism.